The City seal is an essential piece of the City of Toledo brand. For many years, the seal has been the main identity for the City and there have been numerous color and stylized versions in existence. To maintain its integrity, the seal has been simplified into two versions: navy and reverse. In addition to refining the typography and color, the use of the seal has also been narrowed, which is outlined in the following section.
The seal artwork can be downloaded for use in various formats, but must be approved by the City of Toledo Communications Department before being used on any brand materials.